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Ferrari on AWS

Ferrari's Official Cloud Provider. Powering innovation on the road and track.

Frédéric Vasseur

“The partnership with AWS enables us to use machine learning and cloud technologies to improve step-by-step in every single department. This can be highly beneficial in several respects – from product improvements to increasing fan engagement.”

Frédéric Vasseur,
Scuderia Ferrari HP Team Principal and General Manager

Generative AI is transforming sports

From startups to sports franchises, organizations trust AWS to innovate with generative artificial intelligence.

Ferrari Advances AWS Generative AI for Personalization & Production Efficiency

How does AWS fuel Ferrari?

Reliable data delivered faster to engineers in a sport where every second counts.  

Fully managed infrastructure lowers costs and improves scalability for applications

Machine learning and artificial intelligence creates personalized experiences for tifosi (fans) around the globe.  

Discover more AWS-powered sports